Who We Are

Chris Hippler

With over 30 years of experience, Chris is a leading authority on B-to-B marketing strategies and tactics. He writes regularly on the subject, and has been published in leading trade magazines and websites.

Chris came up through the ad agency world. At J. Walter Thompson, he worked on the Ford account, and at BBDO he was a Global Creative Director overseeing and maintaining brand consistency for Chrysler. He founded Capital Letters Marketing in 2002 and is committed to exceptional customer service, and measurable results for his clients.

Jane DeLancey

Jane is an award-winning designer with an artist’s eye for web site development, graphic design, and design work for all manner of marketing needs. In her career, Jane has expertly developed websites, trade show booths, corporate identities (logos), brochures, and much more.

Her approach is both strategic and creative, part business plan, part visual impact. Jane brings insight to every project with a goal of producing meaningful results for every client.

Matthew Laurin

Matt uses a holistic digital marketing approach to his work that includes PPC, content marketing, user-focused web design, email marketing, and industry-specific digital advertising channels.

Matt is also an accomplished front-end web developer with a firm grasp on HTML, CSS and PHP. He has worked for both B2B and B2C organizations spanning the manufacturing, fleet, financial, legal, publishing, construction and many others.

Ed Primeau

Ed is an expert at using video to inform, entertain, and drive prospects to action. He has an extensive background in audio and video, and as the CEO of Primeau Productions, Ed is a re-spected writer, director, author, coach, and consultant. He works tirelessly to help companies harness the power of video.

Ed specializes in producing effective video content for You-Tube and is an expert at content creation that results in more visibility and eventually more customers.