Tag Archives: Google+

Where Google Went Wrong – December, 2013

Ford had its Edsel. Coke had its new Coke. Google had its … well surprisingly, Google has had many failures.

Google is arguably the most successful Internet company today. But they didn’t get there without takings risks, some of which have failed spectacularly.

Here are a few products that seemed like a good idea in the planning stage but were not embraced by the public.

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Four Tips for Social Media Marketing – April 2012

Social Media (SM) is one of the most powerful forms of communication to come along in decades. In marketing, SM is a valuable tool in Business-to-Consumer (B2C), and its role is growing in Business-to-Business (B2B). But is SM a good strategic marketing tool for your business?
CAMConnect helped CAM members answer that question on February 23 by hosting a panel discussion entitled, “What’s Your ROI on Social Media?” The room was packed, Amanda Tackett
moderated, and I was one of five panelists who participated in a lively and informative discussion. If you’re considering SM to market your business, here are four tips.

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